Kang Weiqi, One of China's National Top 10 Farmers

Founder of Gansu Liangyuan E-commerce Co. Ltd., Kang Weiqi is also the leader of both Lixian's Liangyuan Fruit Industry Professional Cooperative and Liangyuan Agriculture Co. Ltd. His online store has developed into a leading Lixian-based e-commerce trade enterprise that has brought in more than US$15 million of cross-border revenue over the past seven years and currently sells more apples than any other company on Taobao. The company has made it possible for the smallholder farmers who work with it to increase their incomes and decrease their overhead. It also employs women and members of vulnerable groups and has promoted the development of the e-commerce industry and economic growth in the county. The company and associated cooperatives are good examples of smallholder Longnan farmers who are deeply involved in e-commerce development and have promoted the expansion of e-commerce throughout Lixian.

For more information, please contact WFP China COE (wfpcn.coe@wfp.org)