Value Chain Development for Smallholders

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Value Chain Development for Smallholders

Story July 1, 2022

Zhang Jiacheng, a Live-streaming Celebrity from Lixian County

Fifty-eight-year-old Longhuai Village, Yongxing Town, Lixian County, native Zhang Jiacheng has gained some fame as a result of the e-commerce live-streaming that he engages in in Lixian.
Story July 1, 2022

Leading E-commerce Enterprises Bolster Local Fruit Industry

In early 2014, Kang Yongliang's son, Kang Weiqi, returned home after serving in the military and began participating in e-commerce entrepreneurship in response to local policies.
Case Study June 26, 2024

Digital Commerce Promotes China’s Agricultural Exports

Cross-border e-commerce helps overcome the economic impact of the COVID-19 pandemic and gradually becomes a force that contributes to the development of China’s foreign trade, especially with regard to agricultural exports.
Story June 26, 2024

Peach Grower Boosts Local Agricultural Economy in Shenzhou City Pursuing E-Commerce and Tourism

Peach grower Li Zongquan develops new products, incorporates tourism, and harnesses the power of the internet in order to boost the peach industry in northern China’s Shenzhou City.
Story September 6, 2023

WFP Preschool Nutrition Improvement Pilot Project Furnishes Meals and Boosts Agricultural Development in Linxia County

A catering company upgrades itself and expands, farmers increase their incomes, the local agricultural industry becomes more developed, and meals are distributed after the WFP Preschool Nutrition Improvement Pilot Project is implemented in Linxia County, Linxia Hui Autonomous Prefecture, Gansu Province.
Case Study July 7, 2022

The Xi'an Point-of-origin Warehouse in Full Operation to Boost E-commerce

The 11,000-sq m Xi'an point-of-origin warehouse is composed of a core production warehouse and 10 cold storage facilities.
Case Study June 10, 2022

E-commerce Livestreaming Improves Lives in Longnan

In 2011, more than 1.3 million people, or 53% of its population in Longnan City, Gansu Province, were impoverished.
Case Study August 6, 2024

Innovation as a Primary Means of Promoting Agriculture Through Digital Commerce: Taking Alibaba as an Example

Digital commerce-related innovation pertaining to products, technologies, markets, and platforms can serve as a primary force promoting agriculture and serve as a vital aspect of comprehensive rural vitalisation.
Case Study July 5, 2024

Digital Technology Fills Gaps Between Industries

Targeted interventions and innovative use of digital technologies help foster sustainable rural vitalisation and contribute to overall economic vitality.
Case Study July 1, 2024

Near-field E-Commerce Revolutionises Fresh Flower Supply Chains, Propelling Them into Ranks of Top-10 Agricultural Products

A concept known as near-field e-commerce facilitates more-precise matching between suppliers, products, and consumers through the application of digital technologies, enabling large-scale online purchases of flowers and other delicate agricultural products.
Story July 1, 2024

E-commerce Helps Yanxia Village Overhaul Its Tree and Floral Industries, Reducing Poverty, Boosting Prosperity

Located about 500 km northwest of Shanghai near China's east coast, Yanxia has transformed itself from an impoverished locale into the country's pioneer Taobao Village – a distinction marking the attainment of more than RMB10 million of online sales per year among other criteria – specialising in the tree and floral industries.
Story June 28, 2024

E-commerce Initiatives Enable Traditional Northwest Chinese Fruit Company to Enhance Growth

A Chinese kiwi farming and exporting company that was established in 1997 and has become more prominent in recent years known as Shaanxi Qifeng Fruit Industry Co. Ltd. ventured into e-commerce in 2009 and has gradually distinguished itself from enterprises operating purely in farming or e-commerce by leveraging the collective capabilities of the entire industry chain.

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